Who this is for
You have an idea for a product and no technical partner to build it.
You have a prototype or no-code version that needs to become a real product.
An agency has quoted you a number you don't want to pay.
You're a small team that wants to run on AI from the start.
You need a large engineering team from day one.
You're looking for someone to work for equity alone.
You need round-the-clock support from the first release.
Where founders get stuck
UK agencies typically quote £10,000 to £35,000 for a simple first version.
Red Eagle, 2026A cheap build that works for the demo and then needs rewriting.
No-code tools that are brilliant until you need the one thing they can't do.
Months going by before there's anything a customer can actually use.
What I can do
From a clickable prototype to a working product real users can sign up to. Fixed price for each phase.
Decisions, builds and fixes from one person who knows your product, on a monthly arrangement you can stop.
A knowledge base, shared prompts and agents set up for the jobs you repeat, so a team of three works like a bigger one.
About the AI operating systemA site built on your own code that you update by asking Claude, so you're not waiting on a developer to change a headline.
About the AI-managed websiteHow it starts
Before anything big gets built, we spend one to two weeks turning your idea into a scoped plan and a prototype you can click through and put in front of people. It costs £1,950, and if you go ahead with the build within 60 days, the fee comes off it.
If you stop there, you still have the plan and the prototype. Plenty of founders use them to test the idea or raise money before committing to more.
One to two weeks. Credited against the build if you go ahead within 60 days.
Proof
A women-only book club and reading retreat with around 3,000 members, which was running on Google Sheets and WhatsApp. I built a member portal where members book, pay and meet each other, with the welcome emails, payment reminders and tracking running on their own.
Read the case studyA legal services marketplace founded by Thomas Verghese. I designed and built the platform.
Read the case studyWhat you own
The code, the domain, the hosting, the database and every account sit in your company's name. There's no lock-in. If you raise money and hire developers, they pick up a documented codebase. I don't take equity; you pay for the work and keep the company.
Running on AI from day one
Small teams have the most to gain from AI and the least time to set it up. I can put in a shared knowledge base, a library of prompts and a few agents for the jobs you repeat, built on whichever AI you already pay for.
What it costs
Hosting, database and other running costs sit on your own accounts, at cost.
See the full price listWorking with one person
You deal with the person who builds it, from the first call to the last line of code. I work with a small number of clients at a time so that stays true, which also means there's sometimes a wait before I can start.
Next start date:
Everything is documented as I go, so if you raise and hire a team, or if I'm unavailable, the work doesn't stop with me.
Questions
